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Home » Blog » Top 10 SEO Trends To Drive More Traffic in 2021

Top 10 SEO Trends To Drive More Traffic in 2021

Featured-Snippet

Based on recent research, there are more than 63,000 search queries every second, which is 5.6 billion searches per day. Only total Google searchers click on the results from the second page. Website on the top ranking in Google’s organic search result gets an average CTR of 31.7%.

To reach the front page of the SERP, choosing SEO services in India is a perfect option. Search Engine Optimization is the best way for attracting customers to your business website. SEO Services successfully carved a niche in the digital marketing sector.

1. Making Right Keyword Research:

Keyword-Research

About 50% of searches are based on zero-click searches. Half of the Google searches are based on without any click. Google business listings are based on contact information, related questions, Featured Snippets, and more. Perhaps, Making appropriate keyword research is quite important.

2. Core Web Vitals:

core-web-vitals

Google announced 3 new metrics In May 2020 such as Core Web Vitals. It is effective for measuring the user experience based on Interactivity, Loading, and Visual Stability. Using Core Web Vitals, it is easier to analyze Google’s ranking factors.

3. Google’s BERT:

Google’s BERT

Google’s BERT is one of the perfect ways to understand searches. Bidirectional Encoder Representations from Transformers or BERT algorithm mainly uses machine learning. The leading Seo Company in India offers you services with the use of these advanced tools.

4. Posting Original Content:

Google wants authentic content suitable for the business in branding. By choosing the leading best SEO company in India, experts are ready to provide you with suitable services. Posting unique content such as customer testimonials, case studies, company milestones, experiments, and many more adds value to the brand voice.

5. Voice Search:

Voice Search

About 27% of the global population has been using Voice Search on their mobile phones. Implementing the Voice search technology in your website adds more options for the visitors to gain better stable access. These also help to gain higher SEO Trends in 2021.

6. Artificial Intelligence:

Artificial intelligence or AI has been changing the SEO trends along with marketing strategy. Google utilizes the AI to easily provide instant searchers with results. Availing of the best SEO services in Delhi would be a suitable option for creating favorable strategies.

7. Video Marketing:

Video Marketing

Optimizing the video content for the search engine mainly provides you with a suitable option. Starting to optimize the video with the SEO standard would be a suitable option for extensively saving more time. Providing a user-friendly description for a video is quite important.

Read More: Top 10 Video Marketing Strategies

8. Mobile Friendliness:

SEO with Mobile-friendliness creates a major factor in the search engine. The majority of web users access websites from their mobile devices. Availing the affordable SEO company in India helps you to align your SEO strategies for the mobile-first segment.

9. Featured Snippets:

The Featured snippets gained major prominence on Google. The main reason is that the snippets show a chunk of information.

  • How-to guide
  • Q&As
  • Bullet-point content

10. Data And Analytics:

Proper Analytics and reporting of the website let to have greater insight into the behavior of the audience. It is convenient to create targeted messages, and campaigns as well as serve the audience. Analytics helps to check

  • Page loading times
  • Identify URLs getting crawled
  • Response errors
  • Identify referral sources

These are the 10 SEO Trends that drive more traffic and continue driving relevant traffic for your website in 2021. Remain ahead in rankings by adding data and analytics with SEO Trends in 2021.

You May Also Like: Ultimate SEO Strategies For 2022: How To Maintain Top Rankings

You May Also Like: Hiring an SEO Company: 5 Things You Need to Consider

You May Also Like: Three Things You Can Do Right Now To Improve SEO

Importance of Voice search optimization

Voice search

The field of technology is constantly evolving. The way customers search for information is also changing fast. And to stand in this competitive market it is important that the SEO services in India start thinking differently. With busy lifestyles, people tend to multitask today. And with the usage of smartphones increasing, using Voice search is more efficient and quicker than typing.

Why optimizing voice search is crucial to SEO success?

The best SEO provider in Delhi has started optimizing their sites for conversational voice search. Why? The answer is simple. Whether you use a smartphone or a tablet, the use of voice assistants has increased tenfold. SEO strategies for Voice search optimization

SEO services India are now using the best SEO techniques for optimizing their sites for voice search. With searching by voice becoming one of the new hot SEO trends, planning for search strategies is a must. Here are the best three SEO strategy that SEO provider in Delhi is using.

  • Keyword optimizing– The best SEO services in India are using new SEO techniques to connect with customers differently. The keyword must be more conversational in nature. And so, optimizing the sites according to it is a must.

 

  • Page speed optimizing–Best SEO service provider in Delhi today know how a quick page loading can affect their business. When people generally use digital assistants, they are in a hurry. And if your site page opens fast enough, people are likely to use it.

 

  • consumer intent – understanding the right customer intent is a must. If you understand what customers are searching for, optimizing the site accordingly becomes easier.

 

  • Optimizing for a mobile device–The best SEO services in Delhi&NCR are making their website more mobile-friendly. This is because a majority of voice searches happen via mobile devices today.

 

Lastly, it has become the most popular among other SEO trends. And this is because optimizing voice search will not only improve your website’s content visibility but will make sure you stay on the top.

 

  • Published on
  • July 29, 2020
  • By
  • SeoServicesIndia

  • Categories:

Voice Search Trends : How SEO And Digital Marketing Will Change

Voice Search

Voice Search is rising by leaps and bounds. There are smartphones on one hand, which control our lives, and laptops on the other end of the spectrum, which dominate our work-life culture.

Advancement in algorithms and programming has enabled voice searches with ease.

There’s no need to type out long queries anymore, a simple question to your mobile’s personal assistant will do the task just fine.

SEO or search engine optimization is the key feature of digital marketing. Keywords placed cleverly in web content make it more appealing for search engines and ultimately, gets the page more traffic.

Keyword marketing is, therefore, a calculative business with a lot of research required. However, voice searches bring a whole new game into the picture.

So, what does this imply for the future of Voice Search means?

Local searches:

voice searches are quickly replacing normal searches due to their speedy nature. This implies that people usually use it on the go, to search for places near them or to call for appointments.

This means, for SEO, keywords must include phrases like ‘near me’ or other semantics.

Increased complexity:

Search engines now come equipped with weapons for guessing context from long queries which dictates a change in keyword marketing.

The long tail queries have to include words such as ‘when’, ‘where’ and include keywords based on the contextual refinement of user searches.

Focus on specific keywords will be less as opposed to long-tail keywords and broad search terms. In other words, more natural words than the corporate tongue will be involved.

Increased audio-based interactions:

audio searches need to return more audio-specific results, which will configure the search engine results page away from a visual mode of interaction.

Searchers often won’t have time to read through long info-graphics or web pages. This means digital marketing has to shift to incorporate new result representation.

All these considerations when factored in will introduce heavy changes in content marketing and every local SEO agency has to step up their games.

Keeping pace with modern changes is not something any SEO services agency in India can do.

This is where we live up to expectations as the best SEO agency in Delhi, with our expert team of dedicated professionals who know how to market your content to keep you afloat in this heavy competition.

 

If your goal is to make your business grow, contact us right now.