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Local SEO helps your business appear on the top of the search results for locality-based and near me searches.
Local SEO(search engine optimization ) refers to the process of optimizing your website or brick-and-mortar store to appear for local searches. You don’t necessarily need a website to do local SEO for your business.
The primary difference is that in local SEO, you emphasize more on a specific location rather than a product or service.
For example, when someone searches for “SEO company in Delhi,” search engines will show results that are specifically optimized for the location (i.e., Delhi).
Here are a few ways local SEO can help your business:
88% of people who do a local search on their phone either call or visit the business within 24 hours. Besides,76% of consumers that did a local search visited a store within five miles.
With local SEO, you can get in front of these potential customers, attract them to your store, and increase sales.
Businesses these days not only compete with their physical counterparts but also with online companies. Local SEO gives you the opportunity to outrank your competitors in organic search results.
People trust Google. And when you rank on the top of Google search results for local queries, consumers are more likely to trust your business, too. It also increases your credibility as a business and helps you build a brand in your neighbourhood.
When you offer exceptional service to your customers, they are more likely to rate your business. As a result, it will make your business more reliable and trustworthy. Besides, search engines push your listings above, considering your ratings and reviews.
When you rank at the top of the Google search results for local queries, you won’t have to pay for ad campaigns to attract customers. It is more cost-effective and yields a higher ROI in the long run.
Optimizing your business (and website) for location-based and near me searches. It increases your sales, helps build trust with searchers, and outrank competitors.
SEO Services India is one of the leading search engine optimization company in Delhi. If you are a local business or provide services in a locality, we can help you get to the top of the search results for local search queries.
