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Home » Blog » 10 Important 2021 SEO Trends You Need to Know

10 Important 2021 SEO Trends You Need to Know

10 Important 2021 SEO Trends You Need to Know

You already know the importance of positioning your pages on the top of Google SERPs ranking. Well ranked pages offer a significant amount of organic reach to your website. It is important to choose SEO services in India, which offers different SEO techniques designed to adapt its contents to the algorithm’s ranking criteria. Google frequently updates its parameters of ranking criteria to make the user experience simpler and more efficient. It is essential to stay up-to-date on the SEO trends of 2021for maintaining good positioning with growing frequency.

1. Pay attention to valuable and relevant content

All factors analyzed by Google’s algorithm are somehow connected to the user experience. The satisfaction of the visitors after entering your website is essential. They need to be contemplated with rich and authentic content that delivers what they were searching for.

2. User experience

User experience is extremely relevant for success in an SEO strategy. It is essential to offer a complete experience to satisfy the viewers. Investment in user experience techniques is one of the significant SEO trends in 2021. It is important to choose the best SEO services in India.

3. Core web vitals

Large contentful paint (LCP), First input delay (FID), and Cumulative layout shift (CMS) are the three factors that will be analyzed by the algorithm. LCP measures how it takes for a page to load and display its main content. FID measures the time it takes for a page to become interactive. CLS refers to the volume of unexpected layout changes in visual content.

4. Mobile SEOSEO services in India

Mobile SEO is key to your strategy’s success and becomes even more relevant in 2021. Marketers should be concerned with optimizing all their contents and settings for this environment. Otherwise, your pages may lose ranking position.SEO services in Delhi are famous for quality content.

5. Website securitySEO services in India

It is important to add security features if you want your strategy to be successful. If people don’t feel safe when accessing your pages, your access rate will drop. You can depend on affordable SEO services in India for website security.

6. Long-form content

The idea is to assure users that the content they are consuming is offered by someone real, who has the credibility to talk about it. SEO services in India are famous for long-form content.

7. Search intentSEO services in India

With the introduction of the BERT algorithm, Google is improving its effectiveness in delivering the most appropriate content, which increases the demand for quality.

8. Zero click searches

You should use structured data to facilitate the algorithm’s understanding, improve your organic CTAs, and focus your effort on answering possible buyers’ questions.

9. Local SEOSEO services in India

Understanding SEO trends and adapting to them is fundamental to improving your digital strategy in 2021.

10. SEO scalability

It is important to build scalability into your SEO if you are going to get ahead of your competition.

  • Published on
  • January 29, 2021
  • By
  • SeoServicesIndia

  • Categories:

10 Important 2020 SEO Trends You Need to Know

10 Important 2020 SEO Trends You Need to Know

As there is an increase in the online competition and launching new websites, it is the time for every business to rethink about the change in the strategy of content marketing. So, you have to pay attention to investing in SEO. Every website needs to meet certain requirements which have been set by the search engines, and that is why people are in need of seo services IndiaIt is really easy for you to update the website if you know about the current SEO trends. It will help the customers finding your website in the search result.

Let’s explore the top 10 seo trends!       

  1. Consolidation of Search result page 

This is one of the best trends in which you have to pay great attention. You should know that snippets & answer boxes are often getting more clicks. All you need to give are answers to the most commonly asked questions on your site.

  1. Keyword research prominence 

The relevance of the keyword might get changes, but the search pattern is remaining the same. Using the proper keyword research will enhance your search engine ranking.

  1. Think of the influencers 

In content marketing, engagement metrics are playing a crucial role. The interaction level of the influencers having in their content will decide on this metric. So, if they have an enhanced engagement rate, it will offer huge credibility.

  1. The future – voice search 

About half of the smartphone users using voice search in the past year. So, while thinking about the best SEO trend, voice search will always the best way. So, you have to produce content that is answerable for the questions which have using the voice search.

  1. Entity popularity and engagement 

You should know that about 46 percent of the searches depends on the local searches. If you are running a local business, you should be aware of this SEO trend.

  1. Website security 

Secure websites are the things that are important for the user experience of any website. When the users do not feel safe while using your site, it is possible that they leave your site. So, make sure to enable the HTTPS protocol.

  1. Video content 

Just like voice searches, videos are also rising in the trend. Research result shows that six out of ten people tend to watch videos online when compared with television. So, you have to implement online videos for your business.

  1. High-quality content 

It is essential to create high-quality content to drive effective SEO strategies. Well researched, informative content, along with logical structure, will make people easily navigate your site.

  1. Best digital experience 

It is not at all a matter, how creative and good content you are offering, it is important to improve your page speed to offer excellent digital experience. Make use of seo services in Delhi to optimize your site.

  1. Artificial intelligence 

It is one of the new important technologies, and it is used for creating personalized and unique content for the consumers. So, make use of this tech.

Closing thoughts 

SEO is really crucial in this digital world. If you need today’s competitive, you have to consider hiring a top seo company in IndiaGain more traffic!!!

  • Published on
  • September 3, 2020
  • By
  • SeoServicesIndia

  • Categories:

Importance of Website Page loading speed

Importance of Website Page loading speed

Website Page loading speed is a Google ranking factor. If your website takes too much time to load, you will likely see a decrease in rankings. Google has been testing a new update that warns users about the speed of the site. If it usually takes a lot of time to load, Google will show it in the red color. If it loads quickly, users will see a green color with a message that the site loads faster. Even the best SEO companies in India will agree with me on this matter.

Here are some more reasons for Importance of Website Page loading speed

Site Speed Affects Bounce Rate

According to Google, as your Website Page loading speed time goes from one second to three-second, the bounce rate increases by 32%. If the time goes to five seconds, the probability of bounce increases by 90%. If it takes more than 10 seconds to load your website, the bounce rate will be as high as 123%.

This indicates that apart from search engines, users also hate slow loading websites. Another interesting study revealed that a one-second increase in the loading time decreases the conversion rate by 7%.

Site Speed is a Component of Page Experience Update

Google said it would be launching the Page Experience update in 2021. One of the core elements of the Page Experience update is the Website Page loading speed. To be precise, it focuses on the Largest Contentful Paint and First Input Delay.

Largest Contentful Paint refers to how much time it takes to load the largest element of your site. Google says it should be less than 2.5 seconds.

First Input Delay refers to the time when a user first interacts with your web page. Google says it should be less than 100 milliseconds.

If not, your website will see a decline in rankings as soon as Google launches the Page Experience update.

Conclusion 

If you want your website to rank higher and provide your ideal customers with the best possible experiences, it is imperative to boost your Website Page loading speed. If you need help with it, contact the most affordable SEO company in India, i.e., SEO Services India.

SEO Services India is an all-in-one SEO company in India that can help you boost your website’s speed and ranking in search engines. With a specialized in-house SEO team, our experts are well-versed with search engine ranking techniques and its updates.

Why a Business Needs Both SEO and PPC: Two Is Better Than One

Which one is better ppc seo

Many marketers believe PPC is better than SEO, while others believe the opposite. Though they both are distinct strategies, they have only one goal, i.e., boost website traffic. When used together, you will get the maximum benefit from each.

If you’re new to SEO or PPC, it is recommended to hire the best SEO services in India. They will ensure that you get the maximum return on investments.

Here are a few reasons why your business needs both SEO and PPC.

1. Better Online Visibility
When you use both SEO and PPC, your visibility in the SERPs will increase significantly. Searchers will get to see your website twice in the SERPs, which can increase the web traffic. It also leaves the impression that you’re an established business in your industry.

2. Data from PPC can be used to Fuel SEO Strategies
As you know, SEO is a long-term strategy, while PPC gives results from day one. It requires a lot of time to check if your SEO strategy is compelling enough. But, what works for PPC often works for SEO. This means you can gather enough insight in less time. You’ll have a good idea of how to create title tags, write meta descriptions, and page content that both your audience and Google loves.

3. Improved Quality Score
Optimizing your website for SEO means eliminating any possible errors in your site. As you might know, Google considers the quality of the landing page to give an ad a quality score. A page that has been SEO’d correctly often exceeded the requirement to garner a high-quality score. This, in turn, will reduce the cost-per-click for you.

4. Use expensive PPC Keywords in your SEO Strategy
PPC gives you a clearer idea of what keywords your target audience is using to find your business in real-time. Besides, the most used keywords are often expensive and require a huge marketing budget. But, you can use the insight to fuel your SEO strategy.

If you’re looking for an SEO company in Delhi, then you’re at the right place. SEO Services India is the Best SEO company in Delhi. We have a separate team for PPC management services and SEO services, yet the two teams collaborate once in a while to provide you the best possible results.

If your goal is to make your business grow, contact us right now.