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Home » Blog » What Is The Importance Of Original Content In Digital Marketing?

What Is The Importance Of Original Content In Digital Marketing?

Digital Marketing

Originality is key when you are working in the domain of Digital Marketing. 

People who work in the digital marketing sector, the words ‘original content’ have such huge weight-age that nothing else seems to be as important in the industry.

The importance of content gains substantial prominence when the matter of website ranking arises.

What is the original content?

original content is a novel production of content, which has not been done before and does not exist anywhere else on the web.

So for example, a blog post which has never been published in the past, would be called original and gain credibility.

There are various tools available online, used for Digital Marketing, and can detect if any content exists beforehand on the web.

What is the importance of original content in the context of Digital Marketing?

original content can boost your search engine rankings, which is a good enough reason to go for original content.

Needless to say, a user is more likely to head towards a ranking that is listed high on the results page.

Another reason why you should consider the importance of original content is because Google gives weightage to SEO content, given that it handles almost 100 billion searches every month.

In fact, content that is not original might hurt your Google rankings.
Original content can provide a better internet presence to your business.which is vital to receive link backs to your website.

Content is one powerful tool that allows you to connect with your audiences and maintain a link with them.

With the help of a content marketing agency in Delhi you can generate more sales leads for your business which will help you generate original content and consequently, better business prospects.

In order to gain each of these advantages, make sure that your content strategy is optimized for your company’s success.

seo services India can help you attain high-quality content that is original and meets the standards of your company’s strategy.

Avail seo services in Delhi from the leading service providers for success in your endeavor.

10 BEST SEO PLUGINS FOR WORDPRESS E-COMMERCE WEBSITES IN 2019

Wordpress Eccommerce Website,Seo Services India, seo company in delhi, best seo company in india

WordPress is in use for over 10 years now and has millions of users who use it to make a name of their own on the internet. WordPress Ecommerce Website

It has changed and has added a lot of additional features along with many third-party plugins and add-ons provided by WordPress.

SEO specialists have made it more versatile and customizable. People now use WordPress as a website of their own.

They have even turned it into a full-fledged e-commerce marketing platform.  WordPress Ecommerce Website

The following are some of the best SEO plugins for WordPress e-commerce websites in 2019:

Yoast SEO

Known as one of the best SEO plugins for on-page sites, it allows the users to optimise their posts, analyse their metadata, improve keyword focus as well as analyse the readability of the content they post.

It is the best plugin if you want to improve your search performance. It also includes features like XML sitemap functionality.  

 

Jetpack

made by the team of WordPress, this plugin is an all-in-one package plugin that every WordPress site must-have.

It is best for analysing the website performance and traffic growth, website security and image optimisation.

 

Squirrly

this is one of the essential plugins for WordPress site, which helps users to create an effective SEO strategy with different features like SEO live assistant, keyword research, blogging assistant as well as weekly audits, etc.

LinkPatrol

every e-commerce marketing agency suggests that it is a plugin that keeps the website clean by removing the spam keywords and links present on it.

It also removes the outbound links, provides users with a dashboard. which they can use to check the link quality and effectiveness.  

 

Google XML Sitemaps

one of the most famous plugins, this is a tool that is not only free but also helps users to make their websites available on search engines.

This plugin indexes the WordPress site on different search engines which thus gives the site better ranks on SERPs.

 

Broken Link Checker

This plugin helps users to check their content for any 404 errors, broken links as well as any images that may be missing from the site.

It provides the option to prevent the search engines from following any broken links that may lead to no particular place or website.

 

Schema Pro WordPress Plugin

this is an update Rich Snippet plugin and helps users to get increased Click-through-rate on their advertisements.

It also helps to attract an increased number of traffic to the website. They do it by automating the schema makeup of the site.

 

SEOPresser

this plugin ensures that the WordPress site has accurate keywords, SEO optimisation and also analyses the high-quality keywords for it.  

 

PB SEO Friendly Images

this is used to audit your website images and helps to optimize all the different image attributes.

Rankie

it helps users to keep a check on the Google SERP rankings for different keywords. It also helps to generate potentially profitable keywords.

SEO Services India is a top SEO agency in Delhi which offers these plugins for the best possible optimisation of your WordPress e-commerce websites. Their experts provide assistance with everything and guarantee profitable results.

They are specialists who are considered to be the best SEO company in India, who design different strategies based on your needs regarding E-commerce SEO for WordPress as well as other services.

They are the best digital marketing agency in Delhi who also offer other services for e-commerce websites like PPC marketing, Social media optimisation and other services to attract customers effectively.

 

If your goal is to make your business grow, contact us right now.